What I do
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Design strategic content frameworks that support business growth and digital visibility.
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Deliver measurable outcomes across content strategy and digital transformation projects.
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Expertise in SEO-driven content and international market expansion.
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Publish strategic insights on content, search evolution and digital positioning.
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What people I’ve worked with say
Özlem, Head of E-Commerce
Her SEO strategy helped us double our organic traffic in just six months. Best of all: always with clear and engaging copy.
Antonio Medrano
Legal Counsel, Medrano Abogados
Her work in SEO copywriting is outstanding; she perfectly understands the voice of our online business.
Philipp Schindler
Managing Director, Firebox
She consistently planned her work processes with great care and a strong sense of responsibility.
Even in challenging situations, she was always able to identify and implement the most effective solutions.
In this space, you’ll find my articles on content marketing, SEO and copywriting — always with a practical and strategic perspective.
I share frameworks, tools and ideas designed to help create more effective content, improve online visibility and build stronger connections with target audiences.
Mares de Ítaca is my editorial space dedicated to language, identity and the experience of living across cultures.