About
I’m Mayte Medrano –
Content Manager, SEO Specialist and Multilingual Storyteller
Throughout my career, I have created content strategies designed to deliver results. I research product, market, and customer profiles in depth to align every message with business objectives.
My background in journalism allows me to craft clear, relevant, and conversion-driven narratives, while my training in digital marketing and SEO ensures that each piece of content generates impact, visibility, and brand consistency.
In a crowded digital landscape, my priority is to communicate with precision, authenticity, and a well-defined strategy.
#results #visibility #positioning #strategy #conversions
I transform ideas into strategic content that connects, builds visibility and drives results.
Who I am
I’m a journalist and content writer with a strong vocation for writing as both a strategic and emotional tool of communication. From my early years in journalism to my current experience in digital environments, I’ve developed a unique ability to adapt messages to different audiences and channels while keeping clarity, authenticity and intent at the core.
My international journey – from Toledo to Madrid, through the UK and now Germany – has broadened my cultural and professional perspective, giving me a global outlook, adaptability and fluency in three languages: Spanish, English and German.
Today, I work from Hannover, where my two pillars come together: family and a career built on consistency, learning and attention to detail.
My vision
I define myself through analytical thinking, narrative precision and a strong commitment to high-quality content.
I don’t approach my work superficially: I observe, research and write with the purpose of creating real impact – even in the smallest formats.
I integrate digital tools and artificial intelligence with a human perspective, ensuring every piece of content not only informs but also connects, differentiates and inspires.
My approach: combining strategy, technology and editorial sensitivity to create content with purpose and lasting value.
What inspires
me…
01.
LEMON MERINGUE TARTLETS – at any time of the day, best enjoyed with a delightful conversation in good company. And yes, I know the best place to find them in my city, Hannover.
02.
GREAT STORIES – from Galdós to Camus, and the even greater stories my husband invents with our children before bedtime.
03.
LIGHT EXERCISE – swimming, yoga, running and brisk walking. They keep me moving every day and are a true burst of endorphins.
04.
A HOME – filled with fresh flowers and a décor that blends harmony with warmth, making our house the best place to be. A warning: I gave up on minimalism long ago – it’s simply not for me.
What sets me apart
Content Marketing | SEO | Storytelling | Copywriting | Multilingual | E-Commerce
1
2024 – Managing SEO strategy and website content for the law firm Medrano Abogados.
2
2013 – 2016 – Founder and editor of the online magazine TheSunnyStreet, created for Spaniards living in North Rhine-Westphalia.
3
Together with my best ally – my partner – I’ve built the most beautiful family in the world.
4
With him, I also launched the podcast Nosoyyosonlos30, currently on pause but soon to return with new energy.
5
Dedication, passion and creativity are the foundation of my professional growth.
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